HubSpot AI
Platforms:
API
Mobile
Web
Integrations:
Google Workspace
Microsoft 365
Slack
Zapier

HubSpot AI

Freemium
HubSpot AI (Breeze) is HubSpot’s built-in AI layer for marketing, sales, and customer support workflows. It helps teams create content, automate tasks, and work faster using CRM-aware context inside the HubSpot platform.
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 | 0 reviews
Added: Feb 23, 2026
Updated: Mar 30, 2026

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About HubSpot AI

What Is HubSpot AI?

HubSpot AI, branded as Breeze, is HubSpot’s AI system built into its customer platform rather than a standalone chatbot tool. It is designed to help teams complete everyday work inside HubSpot with AI support that uses business context from CRM data and connected tools.

How it fits into real workflows

HubSpot AI is positioned for go-to-market teams that need one connected workspace for marketing, sales, and service. Instead of moving between separate tools, teams can use AI assistance directly where they manage customer records, campaigns, and communications, which makes it easier to keep work consistent and reduce manual steps.

Why it works for growing teams

A key advantage of HubSpot AI is that it sits inside a broader platform with app integrations and developer APIs. That makes it a practical option for teams that want to start with built-in AI features, then expand into deeper workflows, connected apps, and custom processes as they grow.

Features

AI API Access
AI API Access

AI API access lets developers integrate AI into apps, products, and workflows, enabling automation at scale.

AI Automation Workflows
AI Automation Workflows

AI automation workflows automate tasks across tools and apps, helping teams reduce manual work and scale faster.

AI Chatbots
AI Chatbots

AI chatbots answer questions, support customers, and automate conversations across websites, apps, and messaging platforms.

AI Content Writing
AI Content Writing

AI content writing tools generate blog posts, outlines, and long-form content, helping users write faster and stay consistent.

AI Data Analysis
AI Data Analysis

AI data analysis tools analyze data, uncover patterns, and generate insights to support better decisions.

AI Integrations
AI Integrations

AI integrations connect AI tools with existing platforms to streamline workflows and automation.

Use Cases

Automation

Automation AI tools help:

  • automate repetitive tasks and workflows
  • connect apps and systems together
  • reduce manual work across operations
  • scale processes with minimal effort

These tools streamline operations and help teams work more efficiently.

View all tools for Automation
Business Management

Business management AI tools help:

  • organize and manage business operations
  • improve planning and decision-making
  • automate routine management tasks
  • increase visibility across teams and processes

These tools help businesses run more efficiently and stay organized as they scale.

View all tools for Business Management
Customer Support

Customer support AI tools help:

  • automate responses to common questions
  • reduce support workload and response time
  • improve customer satisfaction and consistency
  • support teams across multiple channels

These tools help businesses deliver faster, more reliable customer support.

View all tools for Customer Support
Marketing

Marketing AI tools help:

  • plan and create campaigns faster
  • generate content across multiple channels
  • analyze performance and optimize strategy
  • automate repetitive marketing tasks

These tools help marketing teams work more efficiently and drive better results.

View all tools for Marketing
Sales

AI-powered sales tools help:

  • automate lead prospecting and outreach Save hours by identifying and contacting high-fit prospects automatically.
  • shorten the sales cycle with instant insights Get real-time data and AI coaching to handle objections and close deals faster.

These tools empower sales professionals to crush quotas by spending more time selling and less time on data entry.

View all tools for Sales
Small Business

Small business AI tools help:

  • automate daily operations and admin work
  • manage marketing, sales, and customer support
  • improve productivity with limited resources
  • support smarter decisions and growth

These tools help small businesses run more efficiently without increasing overhead.

View all tools for Small Business

Pricing

Free Tools
$0
Per Month

Features:

  • Basic CRM: Manage up to 1 million contacts.
  • Forms & Landing Pages: Basic lead capture with HubSpot branding.
  • Email Marketing: Send up to 2,000 emails per month (HubSpot branded).
  • Live Chat & Chatbots: Basic automated routing and greeting.
  • AI Assistant (Breeze Lite): Basic content generation for emails and social captions.
Starter Plan
$20
Per Month

Features:

  • No HubSpot Branding: Remove logos from emails, forms, and landing pages.
  • Increased Limits: 1,000 marketing contacts included (Marketing Hub).
  • AI Chatbots: Advanced routing and more complex branching logic.
  • Email Health Reporting: Insights into bounce rates and engagement.
  • Payments: Collect payments directly through forms and meetings.
  • 10 Automated Actions: Simple “if/then” triggers for your leads.
Professional Plan
$800
Per Month

Features:

  • Full Marketing Automation: Build complex multi-step workflows.
  • AI Content Remix: Turn one blog post into social posts, emails, and ads automatically.
  • SEO Tools: Advanced keyword tracking and on-page optimization advice.
  • Custom Reporting: Create up to 100 custom dashboards and reports.
  • A/B Testing: Test different versions of emails and landing pages.
  • Social Media Management: Schedule and monitor posts across all platforms.
  • Campaign Management: Group assets (emails, ads, pages) into a single campaign for ROI tracking.
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